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⚡ CASE STUDY · E-COMMERCE & AUTOMATION

Digitizing Sales & Centralized Automated Order Processing

How NAMS engineered an end-to-end e-commerce platform for a growing retail brand, replacing manual chat orders with automated payments, webhook invoicing, and real-time inventory sync.

Client Industry Fashion & Retail Brand
Timeline 3 Weeks (Design to Production)
Deliverables Custom Web Engine + Payment + WhatsApp Webhook
Key Objective Zero Human Error & Auto Ledger
E-commerce automation platform
70% Reduction in Manual Order Handling Time
2.4x Faster Checkout-to-Settlement Speed
100% Automated Financial Transaction Tracking

The Challenge

Operational bottlenecks and limitations of the legacy workflow.

Prior to partnering with NAMS, the client managed 80–120 daily orders entirely through manual WhatsApp chat threads. Customers uploaded payment slips that 3 full-time admins had to manually cross-verify against bank statement portals.

This manual pipeline caused critical operational bottlenecks:

Core Issues Identified:
  • 30–45 minute average order confirmation latency per customer.
  • Frequent stock overselling and mismatch during promotional surges.
  • High administrative labor cost spent on routine data entry.
  • Month-end revenue reconciliation took up to 48 hours to finalize.

The Solution

Engineered system architecture by NAMS.

We completely redesigned the transaction pipeline focused on Zero Friction Checkout and Event-Driven Background Workers.

System Architecture
1
Instant Mobile-First Catalog Real-time variant selection and automated shipping calculation.
2
2
Direct Payment Webhook Settlement Instant validation via QRIS / Virtual Account / Credit Card webhooks.
3
Automated Customer Receipt & Warehouse Alert Sends digital invoice PDF to buyer's WhatsApp & syncs fulfillment team.
4
Live Inventory Ledger & Financial Dashboard Stock levels update atomically with instant downloadable revenue reporting.

Delivered Modules:

Custom Storefront UI & Fast Checkout
Admin Order & Inventory Portal
WhatsApp Automated Gateway
1-Click Packing Slip & Shipping Labels

Technology & Results

Stack specifications and client testimonial.

Tech Stack:

Next.js 14 Tailwind CSS PostgreSQL / Supabase Midtrans Payment Gateway WhatsApp Cloud API Automated Webhooks

“Our team used to spend entire evenings manually verifying bank transfers after every weekend sale. NAMS automated the whole workflow flawlessly. We now process 3x the volume with zero administrative stress.”

R
Rian Pratama Founder & Operations Director

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